Formula One announces a multi-year partnership with Hot Wheels, marking a new era of racing excitement among fans
Formula 1 and Mattel, Inc. have announced a new global licensing partnership aimed at creating F1-themed Hot Wheels products, bringing the excitement of racing to a 1:64 scale.
F1 launches into multi-year partnership with Hot Wheels
Formula 1 and Hot Wheels announced on Wednesday that the two parties have entered into a multi-year partnership. Hot Wheels,
Hot Wheels And F1 Announce Partnership
The multi-year collaboration between Hot Wheels and Formula 1 will continue to expand throughout the 2025 season and beyond. Feel free to comment or share your views. Comments that are derogatory and/or spam will not be tolerated. We reserve the right to moderate and/or remove comments.
Formula 1 Reveals Insane New Multi-Year Partnership
Formula 1 announces an exciting global licensing partnership with Mattel, Inc. to bring F1-themed Hot Wheels products.
Hot Wheels® and Formula 1® Announce Groundbreaking Partnership, Launching a Limited-Edition Die-Cast
The #1 leading vehicle brand* and the pinnacle of motorsport will be partnering to deliver a Hot Wheels Formula 1® product line, beginning with a one-of-a-kind collector die-cast drop on Mattel Creations The limited-edition Formula 1 car features a special Hot Wheels racing livery to celebrate the partnership,
Hot Wheels Inks Major Partnership With Formula 1
Formula 1 replica cars will be coming to American consumers at a rapid pace. Hot Wheels announced a major partnership with Formula 1 that begins immediately.
Formula 1 Hot Wheels Are Coming
A full range of F1 Hot Wheels die-casts is coming, but you can pre-order a limited-edition model with swappable tires starting today.
Hot Wheels Hits the Track with Formula 1 Partnership
Hot Wheels and Formula 1 (F1) have put the pedal to the metal with a unique collaboration. The brands have joined forces to create a new range of 1:64-scale die-cast vehicles and playsets starting with a collector-focused model available through Mattel Creations.
The die is cast as Hot Wheels partners with Formula 1
Formula 1 fans will be able to hold their favourite cars in the palm of their hands from next year as the series welcomed Hot Wheels as a new global partner. The 2025 contenders will be shrunk down to 1:64 scale as Hot Wheels adds another collection to their ever-growing garage.
Coup for Mattel and Hot Wheels as multi-year F1 licensing deal struck
The iconic Formula 1 (F1) motor racing series has entered into a new global licensing agreement with the Mattel US-based toy heavyweight and its Hot Wheels brand. Through a multi-year deal unveiled today,
Mattel and F1 partner in a match made in racing heaven
Formula One Group and Mattel announce global licensing partnership for F1-themed Hot Wheels products, including a special ...
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Hot Wheels F1 scale models coming to toy stores soon
Hot Wheels and F1 is also releasing a one-of-a-kind F1 scale model with a special Hot Wheels livery. The car features the ...
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Mattel’s Hot Wheels Signs Global Licensing Deal to Produce F1-Themed Products
F1 enters in a partnership with another worldwide brand Mattel for the production of licenced products of Hot Wheels ...