From The Toy Book’s LA Fall Toy Preview issue comes an assortment of 21 great finds that are haunting retailers for a limited ...

Hot Wheels and Formula 1 (F1) have put the pedal to the metal with a unique collaboration. The brands have joined forces to ...

SEVEN aims to redefine the concept of entertainment with the inclusion of e-karting experiences to six of its recreational ...

MAGNA-TILES is entering year two of its partnership with AdoptAClassroom.org, and its latest education advocacy initiative is ...

PMI is throwing on the gloves to create a toy line inspired by the mixed martial arts action of the UFC. In a deal brokered ...

Hasbro’s Women Innovators of Play returns tomorrow, and this is your official reminder to tune in! The annual free event ...

Last month, The Toy Book exclusively revealed that The Loyal Subjects (TLS) and Hasbro inked a deal to revive numerous ...

Last year, the independent action figure brand 9 to 5 Warriors made waves with its first batch of products inspired by the oddball action brands of the early 1990s. The line, originally the subject of ...

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SPIEL Essen, a board game fair in Germany, broke records, selling out every day of the event. The four-day fair hosted ...

The LEGO Group honored its collaborations with musician, designer, and director Pharrell Williams. It celebrated its Over the ...

Fans can discover an epic, unexplored era of the Avatar Legends universe with a new video game in development — the franchise ...